HOTRODS n'
HEROES
A Partnership Between the 42 Foundation and QruisinPCH
The 42 Foundation proudly supports law enforcement officers, their families, and the
Southern California community through financial assistance, youth engagement, and
outreach initiatives. Each year, the Foundation partners with leading organizations and
community advocates to raise awareness and funds that directly impact those who
serve and protect.
Through this shared mission, the Foundation continues to build bridges between law
enforcement and the public, strengthening trust, gratitude, and unity within our
communities.
The 42 Foundation, in proud partnership with QruisinPCH creators of the iconic Quarantine Cruise proudly present HotRods N’ Heroes, a one-of-a-kind event that blends the passion of car culture with a mission to celebrate and support our community’s heroes.
future
heroes village
HotRods N’ Heroes recognizes the importance of Military and First Responder recruitment and is committed to supporting those efforts. At this year’s event, we have created a Future Heroes Village, which will provide Military and First Responder agencies the opportunity to showcase their organization, engage with potential candidates, network with fellow Military and First Responder recruiters, and compete for an award recognizing the Best Recruitment Booth. The Future Heroes Village will be located in a designated area of the show that is expected to receive a high volume of foot traffic. We anticipate well over 10,000 attendees at this year’s event.
be a driving force behind the heroes
The cost to have a recruitment booth in the Future Heroes Village is $750.00 and packages can be tailored to your activation booth footprint.
Payment will be made directly to the 42 Foundation. This fee includes a 10×10 booth space, as well as an adjacent space to park a Military or First Responder vehicle next to your booth. If a larger space is needed, please contact Josh Pena directly at (559) 827-3258
location and times
The HotRods N’ Helos show will be located along the beautiful coastline of Huntington Beach, just off Pacific Coast Highway between Beach Boulevard and 1st Street. The Future Heroes Village will be open from 10:00 AM to 4:00 PM. All booths must be fully set up by 9:00 AM, with setup available as early as 6:00 AM. The show will take place rain or shine.
Heroes Zone Sponsor
Official Naming Rights
Your brand recognized across digital, on-site, and public communications as:
“Heroes Zone presented by [Brand Name]”
Stage & Event Visibility
• Stage announcements and sponsor acknowledgments throughout the day
• Brand mentions tied specifically to Heroes Zone programming and hospitality moments
On-Site Activation
• Dedicated 20×30 activation space within the Heroes Zone
• Space for brand activation and/or display of up to two vehicles
• Direct engagement with attendees in a premium hospitality environment
VIP Hospitality Access
• 10 VIP credentials
• Each credential includes:
• Two adult beverages
• Lunch
• Soda and water
• Snacks
• 21+ only
Digital & Social Media Exposure
• One custom sponsor announcement graphic shared across HotRods N’ Heroes social channels
• Minimum of two dedicated sponsor posts within 30 days following the event
Media & Content Access
• Access to professional event photography and media assets
• Usage rights for post-event marketing, social media, and brand promotion
